Big Data is the next big thingPer ABI Research 2013 report – Big Data spending was approx. $31B in 2013 – that spending is supposed to skyrocket to $114B by 2018. Nearly 60% of Decision Makers in a recent survey by CapGemini (Dec 2014) believe that Big Data...
The four “Ps,” Product, Pricing, Promotion, and Place have decided the fate of every ‘cash cow,’ ‘dog,’ ‘star,’ and ‘question mark’ ever brought to life. And ever since the rise of social, viral communities, ‘Promotion’ can now largely take place on the internet. That...
Do any of you Sci-Fi buffs out there remember that eighties movie “The Terminator” where the machines were interconnected throughout the planet and decided to take over the world? Well a more subtle version of that type of networking is becoming more of a...
This blog post and its associated images have been reproduced with the explicit permission of TkXel , MarkiTech’s technology partner.Written by,Umair Maqsood, Digital Manager, TkXelAccording to the stats presented by Content Marketing Institute (CMI), 48 percent...
I was reading an interesting article today and thought I would comment with my thoughts on the subject line. The conclusion of the article was that starting a new business is a leap of faith – the article articulates that 99% of new ideas and...
This blog post, infographic and its associated images have been reproduced with the explicit permission of Salesforce, Canada. While many people focus heavily on customer acquisition, they many not realize that each and every lost customer can...
With pressure to reduce cost, improve employee engagement and improve productivity – there are several companies who are claiming to have solutions that fit this need. With the right set of solutions – one can balance your work and personal life through one mobile...
This blog post and its associated images have been reproduced with the explicit permission of TkXel , MarkiTech’s technology partner.Written by,Umair Maqsood, Digital Manager, TkXelLast year, the world witnessed disruption caused by the Internet of Things (IoT),...
This blog post and its associated images have been reproduced with the explicit permission of TkXel , MarkiTech’s technology partner.Written by,Shaza Anwar, Content Strategist, TkXelYou have about 10 seconds to leave a lasting impression on visitors to your...
Get readers to convert! I am a bit concerned about how many companies are either not writing any content or what they are producing is at best – mediocre. Furthermore, they are neither analyzing their customer base nor are they developing longer term strategies...
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