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Mobile Marketing: Trends and Challenges

Mobile Marketing: Trends and Challenges

We are all attached to our mobile phones, using them when we are commuting, waiting in line, or even at home. Interestingly, a survey by 11 Mark, 75% of Americans have also been found guilty of taking their mobility devices to the bathroom. According to a study by app...

Want some hot productivity apps? Download these 10 marketing and technology freebies

Extracted from a recent post by marc_saltzman and edited by Nauman Jaffar   As a marketing and technology consultant and previous business leader who managed the mobile applications portfolio for our B2B segment – I keep getting asked as to which business...
Economist Predictions for 2015 – IT Software and services

Economist Predictions for 2015 – IT Software and services

Internet penetration will reach 50 users per 100 people in 2015. Helped partly by the web’s remorseless advance, software will be the oat exciting corner of the IT industry – This according to Forrester, a research house, outlays on computer programs will...