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Mobile Marketing: Trends and Challenges

Mobile Marketing: Trends and Challenges

We are all attached to our mobile phones, using them when we are commuting, waiting in line, or even at home. Interestingly, a survey by 11 Mark, 75% of Americans have also been found guilty of taking their mobility devices to the bathroom. According to a study by app...

Want some hot productivity apps? Download these 10 marketing and technology freebies

Extracted from a recent post by marc_saltzman and edited by Nauman Jaffar   As a marketing and technology consultant and previous business leader who managed the mobile applications portfolio for our B2B segment – I keep getting asked as to which business...
Ford Says Goodbye to Microsoft and Hello to Blackberry For Its Infotainment System

Ford Says Goodbye to Microsoft and Hello to Blackberry For Its Infotainment System

Ford is making a change to its current infotainment system to make the user experience more like that of using one of today’s tablets or smartphones. In order to make that change a reality, Ford has dumped Microsoft, its software provider and has instead decided...