by Nauman Jaffar | Jan 14, 2016 | internet of things, IOT, IT, Marketing, marketing strategy
News flash – In USA today, a cop pulled over a driver-less car because it was driving too slow. The cop had to let it go as he did not know who or what to charge for. Connected cars are already a reality, and in-vehicle wireless connectivity is rapidly expanding...
by Nauman Jaffar | Nov 17, 2015 | internet of things, IOT, marketing strategy
News flash – In US today, a cop pulled a driverless car because it was driving too slow. The cop had to let it go as he did not know who or what to charge for. Connected car, on the other hand, is already a reality, and in-vehicle wireless connectivity is...
by Nauman Jaffar | Oct 12, 2015 | Business, digital advertising, digital marketing, Digital Media, Marketing Creativity, marketing strategy
Story telling in marketing and technology is poised to become a huge trend especially as Big Data, Cloud, Mobility, IOT, Digital Marketing trends collide. It always was an art and will now become even more important with the exponential rise in data and competition....
by Nauman Jaffar | May 14, 2015 | Business, Entrepreneurship, Marketing, marketing consultants, marketing strategy, Uncategorized
Is it a friend or a foe? Digital Disruption shakes the world of sales and marketing. Executive Summary – The context of this blog is a brief summary on: 1. What does digital disruption mean? 2. How does digital disruption affect companies? 3. How can you handle...
by Nauman Jaffar | Jan 15, 2015 | IOT
Per ABI Research 2013 report – Big Data spending was approx. $31B in 2013 – that spending is supposed to skyrocket to $114B by 2018. Nearly 60% of Decision Makers in a recent survey by CapGemini (Dec 2014) believe that Big Data will disrupt their industry within next...
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