by Nauman Jaffar | Feb 29, 2016 | Marketing, marketing strategy, sales
I woke up this morning to an epiphany – How do we convert this amazing database of prospective clients that we have gathered over the last year to actual sales for the company? The answer can be broken down into three simple steps. The ultimate goal of any...
by Nauman Jaffar | Feb 15, 2016 | disruptive innovation, Marketing, sales
Is it a friend or a foe? Digital Disruption shakes the world of sales and marketing. What does digital disruption mean? Digital disruption is the phenomenon where changes that are enabled by digital technologies occur at a pace and magnitude that disrupts established...
by Nauman Jaffar | Jan 25, 2016 | IOT, IT, m2m, machine to machine, Marketing
According to Frost and Sullivan, 60% of the world’s population is expected to live in urban environments by 2025. It is expected that around 26 global cities and more than 90 sustainable cities will develop. As a result, people occupying just 2 percent of the world’s...
by Nauman Jaffar | Jan 14, 2016 | internet of things, IOT, IT, Marketing, marketing strategy
News flash – In USA today, a cop pulled over a driver-less car because it was driving too slow. The cop had to let it go as he did not know who or what to charge for. Connected cars are already a reality, and in-vehicle wireless connectivity is rapidly expanding...
by Nauman Jaffar | Jan 11, 2016 | Marketing
This blog has been reproduced with the explicit permission of TkXel , MarkiTech’s technology partner. Written by, Umair Maqsood, Digital Marketing Manager at TkXel Your eCommerce business is different from all other businesses. Whether you sell services,...
by Nauman Jaffar | Jan 8, 2016 | digital marketing, Marketing, marketing consultants, marketing strategy
Read about the dilemma our CEO was faced with while deciding which marketing automation tool to partner with for our very own Digital Marketing and Consulting Business! On 25th April, 2015, after several weeks of consideration and some sleepless nights, I was about to...
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