by Nauman Jaffar | Sep 16, 2016 | content, digital marketing, Marketing Data
You are finally done with writing your blog post. It has been proof read and is good to go. The next thing you want to do is to publish it immediately. Behold! Do not make the mistake of posting your blog right away. Sit back and consider ways to ensure that your blog...
by Nauman Jaffar | Aug 29, 2016 | digital advertising, digital marketing, Digital Media, marketing consultants
Many agree that this is the age of social media. Social media is no longer limited to people only connecting with friends and sharing moments with them in the form of photographs and videos. Organizations are trying their best to make use of the audience available at...
by Nauman Jaffar | Aug 15, 2016 | B2B, digital marketing, social media
Online marketing spend @ B2B companies in 2013 on a steady rise and trend continued in 2014 and 2015 If you’re working in the B2B space, this blog is for you. It will arm you with the data necessary to convince, compel, and persuade skeptical or uninspired colleagues,...
by Nauman Jaffar | Jul 18, 2016 | B2B, Consulting, digital marketing, Digital Media, marketing consultants, sales, social media, Uncategorized
How does a traditional sales process work? The first step begins when a customer learns about the product. This can be through any medium – a sales person, an advertisement or even word of mouth. Next is when the customer understands the benefit the product...
by Nauman Jaffar | Jul 11, 2016 | digital marketing, Uncategorized
You are finally done with writing your blog post. It has been proof read and is good to go. The next thing you want to do is to publish it immediately. Behold! Do not make the mistake of posting your blog right away. Sit back and consider ways to ensure that your blog...
by Nauman Jaffar | Jun 20, 2016 | digital marketing, disruptive innovation, dominant design, ICT, LTE, minimum viable product, Uncategorized, WiMax, Wireless
The idea of disruptive innovation proposed by Clayton Christensen seems a very illusive goal for startups. How exactly can disruptive innovation be achieved? Companies seeking to introduce disruptive innovation continually sustain it by creating a minimum viable...
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