Is it a friend or a foe? Digital Disruption shakes the world of sales and marketing.What does digital disruption mean?Digital disruption is the phenomenon where changes that are enabled by digital technologies occur at a pace and magnitude that disrupts established...
What is the purpose of marketing strategies? In the end, it comes down to being able to drive leads, which eventually drivesrevenue. Companies spend millions of dollars developing strategies to maximize their leads and an important component of lead generationhas to...
Why Podcasts? – you wonder. Aside from blogs, podcasts are another very effective strategy used in guerrilla marketing. SalesForce brings to you 5 ways to utilize this oft neglected yet extremely effective marketing tool.Click To Enlarge Via SalesforceWant to...
Inspired by several conversations with and about Millennials, article reviews, eavesdropping conversations while walking down south from 51st Street to 18th Street in Manhattan, NY and Downtown, Toronto“I hate it and I don’t need to explain further”...
We are all attached to our mobile phones, using them when we are commuting, waiting in line, or even at home. Interestingly, a survey by 11 Mark, 75% of Americans have also been found guilty of taking their mobility devices to the bathroom.       According to a...
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