Many agree that this is the age of social media. Social media is no longer limited to people only connecting with friends and sharing moments with them in the form of photographs and videos. Organizations are trying their best to make use of the audience available at...
We are all attached to our mobile phones, using them when we are commuting, waiting in line, or even at home. Interestingly, a survey by 11 Mark, 75% of Americans have also been found guilty of taking their mobility devices to the bathroom. According to a study by app...
How does a traditional sales process work? The first step begins when a customer learns about the product. This can be through any medium – a sales person, an advertisement or even word of mouth. Next is when the customer understands the benefit the product...
The four “Ps,” Product, Pricing, Promotion, and Place have decided the fate of every ‘cash cow,’ ‘dog,’ ‘star,’ and ‘question mark’ ever brought to life. And ever since the rise of social, viral communities, ‘Promotion’ can now largely take place on the internet. That...
Social networking site use by age group, over timeBased on the needs of the demogrpahic change and how technology was evolving everything – we at MarkiTech, knew that digital marketing and social media was the wedge to open doors with new B2C customers – I...
Ace the job hunt using social media strategiesWritten by Nauman JaffarI was asked for a job reference today by a consultant (volunteering) in my team who is also a new immigrant. What he said, echoed my sentiments exactly when I was in his place; “After...
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