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Digital Marketing for Small Business is no longer a nice to have but a must have

Today, I had a long deep dive session with a very successful business owner of a technology company as was trying to understand his perspective of why he sees no value in marketing. With 73% of adults (source...

Has marketing evolved  with technology –  4 Fundamental characteristics that still define the past and future of marketing success

  Have you heard all those technology and marketing buzz words - Marketing automation, Lead nurturing & generation,  Digital Marketing, Big Data, Machine Body Language, Web analytics, Web traffic, Content marketing, Webinars, Email Marketing, Youtube Videos,...

Making sense of sales generation process using marketing automation tools

Lead Generation Process using Marketing Automation ToolsThe MarkiTech team has been engaged recently in which marketing automation tool to invest in to its sales and leads generation and closing process. As digital marketing and marketing automation takes of, what...

Want some hot productivity apps? Download these 10 marketing and technology freebies

Extracted from a recent post by marc_saltzman and edited by Nauman Jaffar As a marketing and technology consultant and previous business leader who managed the mobile applications portfolio for our B2B segment – I keep getting asked as to which business apps do...