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Marketing, Technology & IT space is getting extremely complicated – what will guarantee product success across CMO, CTO & CIO functions

[cta] In the last one year of my market research before starting our own marketing agency focused on helping commercialize technology products in the B2B and Mobile space, I now firmly believe that there is a role for a marketing and technology integrator. With a...

Digital Marketing for Small Business is no longer a nice to have but a must have

Today, I had a long deep dive session with a very successful business owner of a technology company as was trying to understand his perspective of why he sees no value in marketing. With 73% of adults (source...
Why We Turn Away 90% of Our Opportunities – Kyle Reyes

Why We Turn Away 90% of Our Opportunities – Kyle Reyes

  A few years back, I was doing business with someone who was paying a boatload of money on a monthly retainer. There was nothing like cashing that check every single month. Until that sneaky little gut feeling hit me. I had no evidence that he was doing anything...