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5 new strategies – marketing to digital consumer

      The “Wild West” Internet of Everything & Mobile Marketing – strategies to do marketing to digital consumer   I use this cliché advisedly here; it is indeed wild territory out there, available for you to stake a claim if you have...

3 questions to ensure SaaS product marketing success and answer “why my technology product is NOT flying off the shelf”

    In simple words, because, without a bit – no, a lot – of help, it’s not supposed to. There’s something seriously wrong with your penetration, commercialization and marketing strategy if you believe your product is so unique that potential clients will be...