by Nauman Jaffar | Aug 7, 2015 | Advisory Services, digital advertising, digital marketing, Digital Media, entrepreneur, Marketing, marketing consultants, Mobile, sales, small business, Uncategorized
Whether you are a startup, a growth company or a mature company, and whether you want to sell products, gain subscribers, persuade followers or sway hearts and minds to your cause, you will first have to tell them who you are. Billions of us now use digital...
by Nauman Jaffar | Jul 22, 2015 | Uncategorized
If you’re working in the B2B space, this blog is for you. It will arm you with the data necessary to convince, compel, and persuade skeptical or uninspired colleagues, clients, and executives who think that social media and digital marketing is not the way to...
by Nauman Jaffar | Jul 20, 2015 | digital marketing, Entrepreneurship, marketing consultants, marketing strategy, technology marketing consultants, Uncategorized
How does a traditional sales process work? The first step begins when a customer learns about the product. This can be through any medium – a sales person, an advertisement or even word of mouth. Next is when the customer understands the benefit the product...
by Nauman Jaffar | Jun 22, 2015 | digital advertising, digital marketing, Digital Media, ICT, social media
Many agree that this is the age of social media. Social media is no longer limited to people only connecting with friends and sharing moments with them in the form of photographs and videos. Organizations are trying their best to make use of the audience available at...
by Nauman Jaffar | Jun 9, 2015 | digital advertising, digital marketing, Digital Media, Marketing, marketing consultants
Edited by Nauman Jaffar (Content taken from examples of MarkiTech, blogs from UPen, Harvard Business School, Turkish Airlines, McDonalds and others) Executive Summary Every business decision maker, digital marketing expert or chief marketing officer (CMO) wants to...
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