The wave of the future #freelancing trend predicts an increasing number of people earning money from side projects ranging from driving (eg. Uber, Lyft) to data science and everything in-between (eg. Fiverr, TaskRabbit). According to the fourth annual...
According to Frost and Sullivan, 60% of the world’s population is expected to live in urban environments by 2025. It is expected that around 26 global cities and more than 90 sustainable cities will develop. As a result, people occupying just 2 percent of the world’s...
Today we live in a wired world and need to understand strategies to connect to consumersThe “Wild West” Internet of Everything & Mobile Marketing – strategies to do marketing to digital consumer I use this cliché advisedly here; it is indeed...
Today we live in a wired world and need to understand strategies to connect to consumersThe “Wild West” Internet of Everything & Mobile Marketing – strategies to do marketing to digital consumer I use this cliché advisedly here; it is indeed...
Story telling in marketing and technology is poised to become a huge trend especially as Big Data, Cloud, Mobility, IOT, Digital Marketing trends collide. It always was an art and will now become even more important with the exponential rise in data and competition....
Written by Nauman Jaffar (excerpts from McKinsey & Co. and personal experiences)One of the significant case study for IOT is the case of connected cars. Within the last one year, I have personally seen new models projecting and promoting connected...
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