According to McKinsey, there are three C’s of customer satisfaction: consistency, consistency, consistency. Gallup recently published a research stating that customers that feel emotionally connected are more loyal to businesses that not.As a marketer, I cannot...
Social Media Marketing is fast becoming a fine art. Consumers today use different platforms from the multitude of available ones and in order to effectively communicate with them, businesses have to be establish their presence on every single one of them.Although...
Here is a list of items that got my attention and have huge potential due to a significant market need that they fulfill. Want to see if you guys have a great product in mind that could solve a major problem for others. Kindly share as comments. 1. Lifestraw –...
With rumours flying back and forth, the MWC15 promises to be one of the biggest event to hit the Mobile world this year.Key Note SpeakersSome of the keynote speakers include big names such as:Facebook CEO Mark ZuckerbergChristian De Faria, CEO of Airtel AfricaMario...
MWC or Mobile World Congress 2015, as the name implies is the biggest event to hit the world of mobile communications. It is a four day event scheduled for 2nd – 5th March at the Mobile World Capital, Barcelona.MWC is the place to be, since it boasts more...
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