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Replug: 5 new strategies – marketing to digital consumer

Today we live in a wired world and need to understand strategies to connect to consumersThe “Wild West” Internet of Everything & Mobile Marketing – strategies to do marketing to digital consumer                  I use this cliché advisedly here; it is indeed...

Brand Image, Social Media and Digital Marketing

 Reach of various social media tools (Facebook 1Bill, Twitter 241 Mill, LinkedIn 300Mill, Google+ 540 Mill)Whether you are a startup, a growth company or a mature company, and whether you want to sell products, gain subscribers, persuade followers or sway hearts and...

Is Internet of things really the next big thing for the investment community?

IOT – Am I a fad or not?Millions (by 2015), Billions (by 2017) & Trillions (by 2020) of connected devices – Up uptil a few months ago, I heard Internet of things is the next big thing. Companies were creating significant teams and special Investment funds to...