Dated 29th Jan 2014By year 10 I am about to start a journey to kickstart another company – by now I have created my 3rd venture – sold first, parked second and now to my third one….I love it… This blog is a journey that I...
what do I do now?Last month – I left a lucrative marketing job in a technology company and corporate world behind after almost 17 years work experience across the globe and launching 20+ products. The reactions are mixed. Some congrats, others...
Title II of the Telecommunications Act, heralds a new beginning for the Net Neutrality supporters.For those of you who are not familiar with the term or for those who have recently been teleported to Planet Earth, Net Neutrality is “the principle that Internet...
According to McKinsey, there are three C’s of customer satisfaction: consistency, consistency, consistency. Gallup recently published a research stating that customers that feel emotionally connected are more loyal to businesses that not.As a marketer, I cannot...
Social Media Marketing is fast becoming a fine art. Consumers today use different platforms from the multitude of available ones and in order to effectively communicate with them, businesses have to be establish their presence on every single one of them.Although...
