Extracts from Philip Kotler and David Reibstein Do companies still need marketing departments? And if they do, should they focus on the P of promotion (often the case) or be principally responsible for the three other Ps: product, price and place?...
Per ABI Research 2013 report – Big Data spending was approx. $31B in 2013 – that spending is supposed to skyrocket to $114B by 2018. Nearly 60% of Decision Makers in a recent survey by CapGemini (Dec 2014) believe that Big Data will disrupt their...
Contributor Nauman Jaffar (Extracts from Forbes Magazine by Mark Murphy) Am I wrong or can you make remote workers more productive than those in office? Love to hear your comments. I have had a number of discussions with folks who still...
The 2015 International Consumer Electronics Show (CES) deemed as the biggest “tech fest” of all times starts January 6th 2015.There are many predictions as to what this show will unveil, however, with the Internet of Things (IoT) being the new mantra, most...
Information technology is revolutionizing products. Once composed solely of mechanical and electrical parts, products have become complex systems that combine hardware, sensors, data storage, microprocessors, software and connectivity in myriad ways. These...
