by Nauman Jaffar | May 19, 2015 | Advisory Services, B2B, bowling alley strategy, Business, canada, Consulting, digital marketing, Diversity, entrepreneur, Entrepreneurship, Marketing, marketing consultants, Marketing Creativity, marketing strategy, networking, technology marketing consultants, Uncategorized
Negotiating well is key to starting business in any country [cta] Executive Summary: A Courtship, a dance –that paints a picture of what negotiations is all about here in North American corporate and business culture. The key to this great dance is to drive an outcome...
by Nauman Jaffar | May 14, 2015 | Business, Entrepreneurship, Marketing, marketing consultants, marketing strategy, Uncategorized
Is it a friend or a foe? Digital Disruption shakes the world of sales and marketing. Executive Summary – The context of this blog is a brief summary on: 1. What does digital disruption mean? 2. How does digital disruption affect companies? 3. How can you handle...
by Nauman Jaffar | May 11, 2015 | B2B, Consulting, digital marketing, internet, Marketing, marketing consultants, Marketing Creativity, Marketing Data, marketing strategy, social media, Technology
Executive Summary The following blog highlights the never-ending debate in marketing. Is marketing all about creativity or is it more data-centric? This blog explains the role of that creativity and data plays for a successful campaign. Marketing Professionals have...
by Nauman Jaffar | May 7, 2015 | B2B, Business, Consulting, digital advertising, digital marketing, Digital Media, entrepreneur, Entrepreneurship, entreprenuer, Marketing, marketing consultants, marketing strategy, sales, small business, SMB, Startups, technology marketing consultants
I have gone from zero to 2 blogs per week in last 4 months. I have started to like writing so much that I am determined to write a book before end of year. Blogging truly is an amazing business tool, and a great way to share your thoughts, experiences, brand, your...
by Nauman Jaffar | Apr 22, 2015 | Advisory Services, B2B, Business, Consulting, digital advertising, digital marketing, Digital Media, Entrepreneurship, entreprenuer, ICT, Marketing, marketing consultants, marketing strategy, professional services, Startups, Technology, technology marketing consultants
Today, I had a long deep dive session with a very successful business owner of a technology company as was trying to understand his perspective of why he sees no value in marketing. With 73% of adults (source...
by Nauman Jaffar | Apr 19, 2015 | B2B, Business, BYOD, Consulting, digital marketing, engagement, entrepreneur, Entrepreneurship, entreprenuer, ICT, Marketing, marketing consultants, marketing strategy, technology marketing consultants
The MarkiTech team has been engaged recently in which marketing automation tool to invest in to its sales and leads generation and closing process. As digital marketing and marketing automation takes of, what used to be done only by sales reps, emails campaigns,...
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