by Nauman Jaffar | Jun 6, 2015 | Advisory Services, B2B, bowling alley strategy, Business, Consulting, digital advertising, digital marketing, Digital Media, entrepreneur, Entrepreneurship, Marketing, marketing consultants, Marketing Creativity, marketing strategy, technology marketing consultants, Uncategorized
How to create content and maximize ROI?Edited by Nauman Jaffar(Content taken from examples of MarkiTech, blogs from UPen, Harvard Business School, Turkish Airlines, McDonalds and others)Executive SummaryEvery business decision maker, digital marketing expert or chief...
by Nauman Jaffar | May 26, 2015 | B2B, Business, Consulting, digital advertising, digital marketing, entrepreneur, Entrepreneurship, entreprenuer, Marketing, marketing consultants, Marketing Creativity, Marketing Data, marketing strategy, professional services, small business, technology marketing consultants
In the last one year of my market research before starting our own marketing agency focused on helping commercialize technology products in the B2B and Mobile space, I now firmly believe that there is a role for a marketing and technology integrator. With a world of...
by Nauman Jaffar | May 11, 2015 | B2B, Consulting, digital marketing, internet, Marketing, marketing consultants, Marketing Creativity, Marketing Data, marketing strategy, social media, Technology
The following blog highlights the never-ending debate in marketing. Is marketing all about creativity or is it more data-centric? This blog explains the role of that creativity and data plays for a successful campaign. Marketing Professionals have long...
by Nauman Jaffar | Apr 22, 2015 | Advisory Services, B2B, Business, Consulting, digital advertising, digital marketing, Digital Media, Entrepreneurship, entreprenuer, ICT, Marketing, marketing consultants, marketing strategy, professional services, Startups, Technology, technology marketing consultants
Today, I had a long deep dive session with a very successful business owner of a technology company as was trying to understand his perspective of why he sees no value in marketing. With 73% of adults (source...
by Nauman Jaffar | Apr 19, 2015 | B2B, Business, BYOD, Consulting, digital marketing, engagement, entrepreneur, Entrepreneurship, entreprenuer, ICT, Marketing, marketing consultants, marketing strategy, technology marketing consultants
Lead Generation Process using Marketing Automation ToolsThe MarkiTech team has been engaged recently in which marketing automation tool to invest in to its sales and leads generation and closing process. As digital marketing and marketing automation takes of, what...
by Nauman Jaffar | Dec 25, 2014 | Business, Marketing, marketing consultants, marketing strategy, small business, technology marketing consultants, telecommunications
It is worrying times or is it not – bankers and lawyers are being priced out of pricy downtown offices. At Harvard recently, I was told that 1/5th of top MBA schools are joining tech firms almost 50% more than those joining investment banks. Janet Yellen of the...
