Today, I had a long deep dive session with a very successful business owner of a technology company as was trying to understand his perspective of why he sees no value in marketing. With 73% of adults (source...
SaaS provider Spontbox announced the launch of its flagship product this week, a technology that reconfigures social media for display on digital signage Now available in the U.S. and Canada, the solution extends the use of existing social marketing resources, adding...
The four “Ps,” Product, Pricing, Promotion, and Place have decided the fate of every ‘cash cow,’ ‘dog,’ ‘star,’ and ‘question mark’ ever brought to life. And ever since the rise of social, viral communities,...
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