Darwin’s concept of evolution is not only limited to humans anymore – as search engine algorithms change, modify and evolve, so do SEO techniques. Search Engine Optimization (SEO) has long since grown past the rankings game – the search engines are no longer...
What is the purpose of marketing strategies? In the end, it comes down to being able to drive leads, which eventually drivesrevenue. Companies spend millions of dollars developing strategies to maximize their leads and an important component of lead generationhas to...
Why Podcasts? – you wonder. Aside from blogs, podcasts are another very effective strategy used in guerrilla marketing. SalesForce brings to you 5 ways to utilize this oft neglected yet extremely effective marketing tool.Click To Enlarge Via SalesforceWant to...
What better way to start this blog than by quoting from Alvin Toffler’s 1970 book “Future Shock”: “future shock” [is] a way of describing the social paralysis induced by rapid technological change…”. And in defining the components of this “shock”, Toffler...
Should a business invest their resources in developing a responsive website or is it equally as effective to have a non-responsive website design – one that costs less and perhaps requires less effort to develop?Spending resources on your website is an important...
News flash – In US today, a cop pulled a driverless car because it was driving too slow. The cop had to let it go as he did not know who or what to charge for. Connected car, on the other hand, is already a reality, and in-vehicle wireless...
Smartwatches are changing the way we live, conduct business and use our phones – the $85-100Bill wearable market is posing significant opportunities of growth Few weeks back (October 21, 2015 to be exact) all of us, at least those of us who had lined up three...
Inspired by several conversations with and about Millennials, article reviews, eavesdropping conversations while walking down south from 51st Street to 18th Street in Manhattan, NY and Downtown, Toronto“I hate it and I don’t need to explain further”...
We are all attached to our mobile phones, using them when we are commuting, waiting in line, or even at home. Interestingly, a survey by 11 Mark, 75% of Americans have also been found guilty of taking their mobility devices to the bathroom. According to...
Today we live in a wired world and need to understand strategies to connect to consumersThe “Wild West” Internet of Everything & Mobile Marketing – strategies to do marketing to digital consumer I use this cliché advisedly here; it is indeed...
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