by Nauman Jaffar | Jun 18, 2015 | #ICTC15, B2B, Business, digital advertising, digital marketing, entrepreneur, Entrepreneurship, IOT, m2m, machine to machine, marketing consultants, marketing strategy, networking, Technology
IOT – Am I a fad or not?Millions (by 2015), Billions (by 2017) & Trillions (by 2020) of connected devices – Up uptil a few months ago, I heard Internet of things is the next big thing. Companies were creating significant teams and special Investment funds to...
by Nauman Jaffar | Jun 6, 2015 | Advisory Services, B2B, bowling alley strategy, Business, Consulting, digital advertising, digital marketing, Digital Media, entrepreneur, Entrepreneurship, Marketing, marketing consultants, Marketing Creativity, marketing strategy, technology marketing consultants, Uncategorized
How to create content and maximize ROI?Edited by Nauman Jaffar(Content taken from examples of MarkiTech, blogs from UPen, Harvard Business School, Turkish Airlines, McDonalds and others)Executive SummaryEvery business decision maker, digital marketing expert or chief...
by Nauman Jaffar | May 26, 2015 | B2B, Business, Consulting, digital advertising, digital marketing, entrepreneur, Entrepreneurship, entreprenuer, Marketing, marketing consultants, Marketing Creativity, Marketing Data, marketing strategy, professional services, small business, technology marketing consultants
In the last one year of my market research before starting our own marketing agency focused on helping commercialize technology products in the B2B and Mobile space, I now firmly believe that there is a role for a marketing and technology integrator. With a world of...
by Nauman Jaffar | May 5, 2015 | Uncategorized
Product Launch (Stage 2) is key to success alongwith commercializing the product (Stage 3)I worked for a major telco provider for almost 12 years and helped launch, market and manage over 25 products during that period besides also developing my own service based...
by Nauman Jaffar | May 3, 2015 | B2B, Business, Consulting, Digital, digital marketing, Digital Media, Entrepreneurship, Marketing, Strategy, Technology
Characteristics of successful CEOsAs a CEO of Zero $ company right now (a start-up) as most of “so” called social friends tried ridiculing about my situation at an event yesterday -J I wanted to convert their verbal jibes into positive energy – so I woke up and...