by Nauman Jaffar | Nov 9, 2015 | Advisory Services, health, ICT, IOT, Mobile, smart watches, Technology
Smartwatches are changing the way we live, conduct business and use our phones – the $85-100Bill wearable market is posing significant opportunities of growth Few weeks back (October 21, 2015 to be exact) all of us, at least those of us who had lined up three...
by Nauman Jaffar | Oct 21, 2015 | Advisory Services, B2B, Business, digital advertising, digital marketing, Digital Media, Marketing, marketing strategy, mobile marketing
Today we live in a wired world and need to understand strategies to connect to consumersThe “Wild West” Internet of Everything & Mobile Marketing – strategies to do marketing to digital consumer I use this cliché advisedly here; it is indeed...
by Nauman Jaffar | Aug 7, 2015 | Advisory Services, digital advertising, digital marketing, Digital Media, entrepreneur, Marketing, marketing consultants, Mobile, sales, small business, Uncategorized
Reach of various social media tools (Facebook 1Bill, Twitter 241 Mill, LinkedIn 300Mill, Google+ 540 Mill)Whether you are a startup, a growth company or a mature company, and whether you want to sell products, gain subscribers, persuade followers or sway hearts and...
by Nauman Jaffar | Jun 25, 2015 | Advisory Services, Business, digital marketing, Digital Media, engagement, Marketing, marketing strategy
To create or to curate? This is a question that many marketers struggle to answer. Content creation is believed to be the king of inbound marketing. It drives traffic to a company’s website, increases SEO rankings and is instrumental in getting leads. However, it has...
by Nauman Jaffar | Jun 6, 2015 | Advisory Services, B2B, bowling alley strategy, Business, Consulting, digital advertising, digital marketing, Digital Media, entrepreneur, Entrepreneurship, Marketing, marketing consultants, Marketing Creativity, marketing strategy, technology marketing consultants, Uncategorized
How to create content and maximize ROI?Edited by Nauman Jaffar(Content taken from examples of MarkiTech, blogs from UPen, Harvard Business School, Turkish Airlines, McDonalds and others)Executive SummaryEvery business decision maker, digital marketing expert or chief...
by Nauman Jaffar | May 21, 2015 | Advisory Services, Business, Marketing, marketing consultants, Uncategorized
Executive Summary Claimed as the second best country in the world to do business in 2014, the Canadian market offers great potential for entrepreneurs from all over the world. But just like its winters, Canada may be brutal if the business owners come unprepared. The...