by Nauman Jaffar | Jul 20, 2015 | digital marketing, Entrepreneurship, marketing consultants, marketing strategy, technology marketing consultants, Uncategorized
How does a traditional sales process work? The first step begins when a customer learns about the product. This can be through any medium – a sales person, an advertisement or even word of mouth. Next is when the customer understands the benefit the product...
by Nauman Jaffar | Jun 25, 2015 | Advisory Services, Business, digital marketing, Digital Media, engagement, Marketing, marketing strategy
To create or to curate? This is a question that many marketers struggle to answer. Content creation is believed to be the king of inbound marketing. It drives traffic to a company’s website, increases SEO rankings and is instrumental in getting leads. However, it has...
by Nauman Jaffar | Jun 18, 2015 | #ICTC15, B2B, Business, digital advertising, digital marketing, entrepreneur, Entrepreneurship, IOT, m2m, machine to machine, marketing consultants, marketing strategy, networking, Technology
IOT – Am I a fad or not?Millions (by 2015), Billions (by 2017) & Trillions (by 2020) of connected devices – Up uptil a few months ago, I heard Internet of things is the next big thing. Companies were creating significant teams and special Investment funds to...
by Nauman Jaffar | Jun 6, 2015 | Advisory Services, B2B, bowling alley strategy, Business, Consulting, digital advertising, digital marketing, Digital Media, entrepreneur, Entrepreneurship, Marketing, marketing consultants, Marketing Creativity, marketing strategy, technology marketing consultants, Uncategorized
How to create content and maximize ROI?Edited by Nauman Jaffar(Content taken from examples of MarkiTech, blogs from UPen, Harvard Business School, Turkish Airlines, McDonalds and others)Executive SummaryEvery business decision maker, digital marketing expert or chief...
by Nauman Jaffar | May 30, 2015 | B2B, Business, Consulting, Digital Media, Entrepreneurship, Marketing, Marketing Creativity, marketing strategy, minimum viable product, social media, Startups, Technology, technology marketing consultants
MarkiTech – Professional services at intersection of Business, Marketing and Technology for growth and early startup businesses Although, they say that money is cheap for startups in North America (especially for Tech & ICT Startups), financing your venture...
by Nauman Jaffar | May 26, 2015 | B2B, Business, Consulting, digital advertising, digital marketing, entrepreneur, Entrepreneurship, entreprenuer, Marketing, marketing consultants, Marketing Creativity, Marketing Data, marketing strategy, professional services, small business, technology marketing consultants
In the last one year of my market research before starting our own marketing agency focused on helping commercialize technology products in the B2B and Mobile space, I now firmly believe that there is a role for a marketing and technology integrator. With a world of...
Recent Comments